Print tests have been carried out to ensure the quality of our logo is maintained at small print sizes.

Ensure the logo is not used below these sizes to help maintain the integrity of our brand.

Square logo (preferred)

Minimum size 40mm.
(Refer to 'Recommended Size Guide').

Logo may be used at 32mm on smaller materials where space is limited.
Where minimum square logo doesn't fit, consider using alternate or restricted logo).

Alternative logo

Minimum size 20mm (width) or 10% on all print applications.

Restricted space logo

Minimum size 30mm (width) or 10% on all print applications.

Digital

Minimum size 120px on all digital formats.

Recommended size guide

Paper size — Logo size

• A5 — 36mm
• A4 — 50mm
• A3 — 71mm
• A2 — 101mm
• A1 — 143mm
• A0 — 202mm

NB: Logo sizes have been rounded off.

It's almost impossible to allow for every format proportion, therefore use the 17% rule as a guide to working out the correct logo size. The equations works best for A-sizes i.e.. A5, A4, A3, A2, A1, A0.

40mm

20mm

32mm

30mm