New identity
guidelines

What you'll need to know v2018.09.24.1507

Examples

Supers - Typography

UON
supers

Typography Options


Our preferred Supers are type with no highlight, in either black or white, depending on what is most legible.

If both white type and black type aren't legible we would advise that a bold highlighter is used to ensure the type is clear. Please see the next section for details.

Careful attention to the kerning should be given to typography, ensuring letters do not touch and that there is consistent breathing space.

If appropriate, one word can be called out in blue.

Headline typography details are:

HEADLINE TYPE
— Fuse V.2 Display Black
— Uppercase
— Ranged left
— Leading 1:1

Correct

Incorrect

Please note: in this particular instance white type would not be legible.

UON
supers

Typography options


Here you can see how incorporating a highlighter ensures type is always clear. The highlighter colour should always be grey and the type colour white. Do not use other colour combinations.

If appropriate, one word can be called out in blue.

Headline typography with highlight details are:

HEADLINE TYPE
— Fuse V.2 Display Black
— Uppercase
— Ranged left
— Leading 1:1

HIGHLIGHTER
— Grey highlighter should be 80% transparent
— For spacing leave a clear space of one character space before the first word and after the last word on each line.

Correct