New identity
guidelines

What you'll need to know v2018.09.24.1507

Introduction

Welcome
to your
new way
of doing

Excitement
Curiosity
Attitude
New
Needs
Your…
Naivety
Thinking
Idealism
Impulse
Nature

Now, more than ever, the world needs new.

New thinking, new ideas, new approaches to face the challenges of tomorrow.

New needs your flair, your vision, your passion.

It needs those who are excitedly entrepreneurial and those eager to have impact.

To do good things, to make good things, invent good things.

Those who might no know it yet, but who are going to breakthrough. Those who will erupt in culture, widen eyes and astound.

For the inspired, and those who truly want to be, new needs you.

Brand
positioning

A purposeful
brand idea

Think new:

Where forward thinkers,
create, collaborate and innovate

The world
needs new

Building our brand reputation by highlighting how work positively impacts our regions and the world

New needs
you

Recruiting Staff, Students, Industry etc.

Welcome
to new

An invitation to take part