Web pattern library, style and technical reference
HEX and RGB breakdowns for the core UON brand colours are as follows:
Web Blue
#1090D5R:16
G:144
B:213
Digital Blue
#35B0E6R:53
G:176
B:230
Black
#000R:0
G:0
B:0
White
#FFFR:255
G:255
B:255
The Online Design Team have created a new RGB digital colour break down (53,176,230) (#35B0E6) to match the new blue CMYK process (69,10,0,0)
This blue will be used on digital collaterial like display banners, TV screens, electronic billboards, videos, social media posts
The Web Team after testing many (many) blues this might be as close as we can get if we are to stick with using just the one shade of blue - that works ok with both light and dark - for the web.
The proposed colour (#1090D5) is a very slightly dark version of the official Pantone RGB colour, just dark enough to get it to pass with white and the two lightest greys we’re using on the site. It is also slightly lighter than the blue we are currently work with so should be a bit brighter against dark backgrounds.